This one comes from Wizbang
The BlogSpot site That Girl Emily has been exposed as a viral marketing campaign designed to look like a personal blog. The exact company behind the site is not yet known, but it is known that they’ve spent serious cash on two billboards - one in NYC and one in LA.

That Girl Emily’s use of your Blogspot hosted blogging servers violates at least two of your Terms Of Service:

(c) impersonate any person or entity, including, but not limited to, a Pyra [former owners] official, forum leader, guide or host, or falsely state or otherwise misrepresent your affiliation with a person or entity;

(i) “stalk” or otherwise harass another;

The entire site is a misrepresentation, and the central theme of the site is that it will be publicizing a “14 days of wrath” harassment campaign by a jilted wife against her cheating husband.

The longer the hoax site remains online, the more likely speculation will emerge that Google approves of (or is being paid for) hosting the campaign. With the hoax exposed it’s only a matter of time before people begin asking why Google is allowing it to continue.

If you have a blogger ID you can login and report the TOS violation right here. If you’re not a Blogger user you’ll have to find an e-mail address at one of the official Google blogs and send them your own e-mail.

More at Gawker

But the question remains: What is this a campaign for?

A source passes along the following: “it’s a promo for a show on Court TV. They approached a few writers to do this character Emily for a few weeks, then to do the viral marketing thing to hook people.” Which seems sensible, given that Court TV’s promo budget likely only includes cash for a couple of billboards on either coast and a bunch of free blogspot blogs. Still, until we’ve got any definitive proof, we’re guessing it’s for some kind of pill that you take to reduce outbreaks of your STD’s. “Steven” may be poorly endowed, but we bet he’s got a full-blown case of syphilis.